Managed SD-WAN market builds on early adopter success

The managed SD-WAN market is at an inflection point, moving from early adopter to early majority phase and building on the momentum generated from early deployments.


This is the conclusion of independent analyst firm IDC which has published an assessment of twelve global communication service providers that offer managed SD-WAN services. The twelve global communication service providers evaluated in IDC’s MarketScape report are: AT&T, BT, CenturyLink, GTT, NTT, Orange, Sprint, Tata Communications, Telefonica, Telstra, Verizon and Vodafone.


Today, said IDC, SD-WAN is a top of mind consideration for enterprises as they pursue their digital transformation strategies. The architectural advantages of SD-WAN, with the ability to provide direct and secure connectivity to cloud applications, respond to increasing bandwidth demand, and be flexible to integrate new virtual network functions (VNFs), are well suited to organizations striving to become a digital enterprise, the analyst firm has observed. SD-WAN, it said, is also well suited to support a widely distributed remote work environment.


“As managed SD-WAN transitions from early adopter phase to early majority, global service providers are shifting their emphasis from the technical merits of SD-WAN toward underscoring the benefits that managed SD-WAN brings in terms of simplifying and improving the customer deployment journey,” said Ghassan Abdo, research vice president, Worldwide Telecom, Virtualization & CDN. “This pivot will entail extensive developments in orchestration, automation of operational processes, gaining insight from data with artificial intelligence and machine learning, and simplifying the contractual and pricing frameworks.”


Journalists seeking further information and useful background on SD-WAN as a technology and as a market can use the following links:

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